The platform follows the job
A launch page that has to be live next week. A marketing site your team keeps adding to. A store, a booking flow, a customer portal, or a content-heavy site in three languages. They need different things, so they get built differently.
We start from what the site has to do and who's going to run it, then pick the platform to match: the CMS your team already knows, one that suits how you publish, or custom code where nothing off the shelf fits. Orders, bookings and sign-ups go straight into the systems you already use.
Built for the people who update it
If your team publishes often, the CMS should fit your content rather than the other way around: fields for the things you actually publish, previews that look like the real page, and no way to wreck the layout by pasting from Word. Updating the site shouldn't need a developer.
Afterward, we can keep it patched and running for you, or hand it over with a walkthrough and the keys to everything.
Accessibility is not a phase at the end
Real headings in the right order, keyboard focus you can see, alt text that says something, color that clears AA against the background it actually sits on, and motion that respects the system setting for people who get sick from it.
None of that is expensive if it goes in as the page is built. All of it is expensive to retrofit, which is the usual reason it doesn't happen.
Speed is a budget, not an adjective
Every asset on a page is a decision. Fonts get subsetted to the characters the site sets and instanced down to the weights it uses; images ship in a modern format at the size they are displayed; nothing is loaded because it might come in handy.
The home page of this site is under six kilobytes of compressed HTML. That isn't a trick, it's just what a page weighs when nobody put anything in it that didn't need to be there. Put a CMS or a store behind the pages and that still holds: lean templates make lean pages.